Built for chiropractors in the US and Canada
Fill your appointment book. On autopilot.
ChiroKnight runs your Google Search and Meta ads end to end - an expert system that plans, launches, and tunes every campaign for your practice. You approve the plan. New patients book.
Built by a growth marketer who's spent 20+ years and millions in ad spend learning what works.
- Google + Meta in one system
- Weekly billing, no contracts
- First week free
- Live in days, not months
How it works
From website to booked patients in four steps
No onboarding calls that go nowhere. No 90-day ramp. The system does the heavy lifting; you keep the final say.
- 01
Connect your website
Point ChiroKnight at your site. The system crawls it, maps your services and locations, and drafts a campaign plan built around what you actually offer.
- 02
Approve your plan
Review keywords, budget split, and audiences before anything spends a dollar. You can veto any keyword, ad, or audience. Nothing launches without your sign-off.
- 03
We launch and track everything
Campaigns go live on Google and Meta. Every call, form fill, and booking is tracked back to the exact ad that drove it, so you always know what you paid per patient.
- 04
Pause when you're full
Billing is weekly and there are no contracts. Schedule packed? Pause with one click and pay nothing until you want more patients again.
Built around your services
Ad groups for the services you choose
The engine already understands the chiropractic services patients search for. Pick the ones you offer and want more of. Each becomes its own ad group with its own keywords, ads, and tracking, so a sciatica search never lands on a prenatal page.
- Chiropractic adjustments
- Spinal decompression
- Sports injury
- Prenatal chiropractic
- Pediatric chiropractic
- Auto injury and whiplash
- Sciatica relief
- Dry needling
- Massage therapy
- X-ray and exams
- Wellness plans
- Headaches and migraines
Offer something we didn't list? Add it during setup and the system builds around it.
Creative that never goes stale
A fresh 15-second video ad, every month
Meta rewards fresh creative and punishes tired ads. So every month, ChiroKnight builds you a new 15-second video from your own services and photos. No filming, no editors, no invoices from a production studio.
You see each video before it runs. Approve it, request a change, or swap the featured service.
Anatomy of the monthly ad
0-3sAnimated hook
A scroll-stopping opening built around one patient problem, like back pain that won't quit.
3-12sYour real practice
Your services, your photos, your team. Not stock footage of a generic clinic.
12-15sClear call to action
One ask: book a visit. Tap goes straight to your booking page or phone.
Pricing
One plan. Weekly. Pause whenever.
No retainers, no 6-month contracts, no percentage of ad spend. You pay for a week of work at a time.
Ad spend billed separately, at cost, straight from Google and Meta. We never mark it up.
- Google Search + Meta campaigns, built and managed
- Keyword plan and budget split you approve
- Call, form, and booking tracking to the exact ad
- A fresh 15-second video ad every month
- Weekly performance summary in plain English
- Pause anytime, cancel anytime
Founding practice pricing - locks in for life.
Who's behind this
Built by someone who's done this for 20 years
ChiroKnight was built by Jimmy Cassells, a Stanford Industrial Engineering grad who has spent more than 20 years in growth marketing. He founded the Spiralytics agency in 2013 and has run ads and analytics for hundreds of businesses. ChiroKnight packages that experience into a system that gives every chiropractic practice the kind of ad operation only big clinics could afford.
ChiroKnight is a CassellsKnight company.
FAQ
Fair questions, straight answers
Your next patient is searching right now
Connect your website today. Review your plan this week. Watch the first booked patients arrive - and the first week costs you nothing.
Get started - first week free